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Alternative to Analyzer.Tools
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Choosing the right product sourcing tool can make or break your Amazon business – and not all tools are built the same.
If you're deciding between Analyzer.Tools and Seller Assistant, here's the key thing you need to know: Seller Assistant isn’t just another list scanner – it’s a full-suite powerhouse packed with 20+ tools designed specifically for wholesale sellers, online arbitrage pros, and dropshippers.
In contrast, Analyzer.Tools only covers basic wholesale list scans and competitor scraping and analysis – and stops there.
In this post, we’ll break down the benefits of each tool and exactly why Seller Assistant gives Amazon sellers a serious edge.
What Is Seller Assistant?
Seller Assistant is a powerful all-in-one product sourcing software built for Amazon sellers who want to scale smart. With 20+ tools under one roof, it helps you find profitable, low-risk deals faster – whether you're into wholesale, online arbitrage, or dropshipping.
With its comprehensive suite of tools – including 3 extensions: Seller Assistant Browser Extension, IP-Alert Chrome Extension by Seller Assistant, and VPN by Seller Assistant, Amazon seller tools: Price List Analyzer, Brand Analyzer, Seller Spy, Bulk Restriction Checker, and API integrations, and features: Side Panel View, Quick View, Storefront Widget, FBM&FBA Profit Calculator, Sales Estimator, Variation Viewer, Offers, Stock Checker, and more – it’s built to meet the needs of wholesale, online arbitrage sellers, and dropshippers.
If your focus is bulk wholesale lists, analyzing brand suppliers, or digging into competitor data, Seller Assistant automates these workflows with precision, offers tools for wholesale list scan, brand and competitor analysis, and supports seamless connections via API, Zapier and Make integrations.
Handling detailed product research? Tools like Seller Assistant Browser Extension, Side Panel View, Quick View, Storefront Widget serve insights directly from Amazon’s search results, product pages, supplier sites, and competitor storefronts.
Add in secure team collaboration features, Google Sheets exports, and its built-in VPN, and you’ve got a sourcing powerhouse built for growth – reliable, scalable, and ready to go.
What Is Analyzer.Tools?
Analyzer.Tools is a bulk analysis and profit calculation tool built for Amazon wholesale sellers. Its core strength lies in bulk wholesale spreadsheet scanning, enabling users to rapidly process supplier price lists and identify profitable deals – even from lists containing thousands of products.
Analyzer.Tools can analyze bulk wholesale lists, providing up to 75 data points per item. It includes features like historical pricing and sales charts, Amazon seller presence detection, estimated sales, and deep filtering capabilities to support confident sourcing decisions.
While it shines in wholesale list analysis, Analyzer.Tools is limited to wholesale workflows. It does not offer tools for brand analysis, detailed product research directly on Amazon pages, or integrated support for online arbitrage and dropshipping models. It also lacks teamwork features, VPN access, and the broader automation and browser extension capabilities found in all-in-one sourcing platforms.
For sellers focused strictly on wholesale list research, Analyzer.Tools offers advanced price list scanning and filtering, competing seller storefront analysis, and reverse sourcing via browser scans (however, complicated to use). Unlike Seller Assistant, it doesn’t provide the full-stack versatility needed by sellers engaged in wholesale sourcing, hybrid sellers that grow online arbitrage to wholesale, or teams managing complex sourcing operations.
Seller Assistant vs. Analyzer.Tools: Comparative Summary
When comparing Seller Assistant with Analyzer.Tools, the contrast is clear: Seller Assistant is a full-suite solution built for all types of Amazon sellers – wholesale, online arbitrage, and dropshipping – while Analyzer.Tools focuses exclusively on wholesale price list scanning.
Seller Assistant brings together 20+ integrated tools that empower sellers to research and validate products at every sourcing stage – from supplier and bulk deal search and brand-level analytics to in-depth Amazon product research. It supports solutions for bulk and single product sourcing: automated wholesale list scan, detailed brand and competitor analysis, as well as advanced product research on Amazon product and search pages and supplier websites, variation and stock tracking, IP and restriction warnings, reverse sourcing, and secure team collaboration – all wrapped into a browser-first experience with extensions and VPN integration.
Analyzer.Tools, in contrast, is tailored toward users focused solely on bulk wholesale list analysis. It excels in processing speed, robust filtering, and extracting product insights from price sheets. It also offers competitor storefront scanning and basic reverse sourcing via browser searches. However, it lacks brand research, on-page Amazon analysis, team collaboration features, and does not support dropshipping or online arbitrage sourcing needs.
In short – Seller Assistant is built for versatility and scale, while Analyzer.Tools is specialized but limited to wholesale-only workflows.
Seller Assistant vs. Analyzer.Tools: Feature Comparison Table
Benefits of Seller Assistant
Seller Assistant is a full-featured product sourcing platform built to streamline research, accelerate decision-making, and increase profitability for Amazon sellers. Whether you're sourcing in bulk or researching single products, working solo or with a team, Seller Assistant combines power, precision, and usability in one platform.
All-in-one sourcing powerhouse
Seller Assistant brings together essential tools like Price List Analyzer, Brand Analyzer, Seller Spy, Bulk Restriction Checker, and more. It also includes three integrated extensions: the Seller Assistant Extension, IP Alert, and a built-in VPN – everything a seller needs to identify high-margin, low-risk opportunities, all in one place.
Effortless, in-depth product research
With the Seller Assistant Extension, you can access critical product data directly on Amazon search pages, product listings, and supplier sites. A clean, intuitive dashboard makes it easy to assess profitability, spot risks, and evaluate resale potential – even for bulk lists – all without switching tabs.
Automated wholesale list scanning
The Price List Analyzer automatically scans and enriches wholesale price lists, surfacing profitable deals and red-flagging risky products. Advanced filters help sellers zero in on winning items faster, speeding up product decisions with confidence.
Comprehensive brand analysis
Brand Analyzer provides key metrics like monthly revenue, competition levels, Amazon stock presence, and overall brand popularity. These insights help sellers quickly determine if a brand is worth sourcing from – no guesswork required.
Advanced competitor intelligence
With Seller Spy, sellers gain real-time insights into competitor activity – new listings, delistings, pricing shifts, and more. It reveals top-performing competitor products, making it easy to expand your inventory with proven winners.
4 smart widgets for deal sourcing
- Seller Assistant offers four focused widgets to support each stage of the sourcing journey:
- Quick View – Instantly identify risky or unprofitable products in Amazon search results
- Product View – Deep-dive into ASIN-level details right on the product page
- Side Panel View – Compare Amazon and supplier data side-by-side for smarter purchasing decisions
- Storefront Widget – Analyze competitor storefronts and uncover profitable listings to emulate
Instant risk, restriction & IP checks
- Tools like the Restriction Checker and Bulk Restriction Checker show if a product has any sales restrictions – and provide links to request approval.
- The IP Alert database flags potential intellectual property issues and Amazon policy violations, complete with dates and types of infractions.
- Other risk indicators such as hazmat status, fragility, or meltability are clearly marked, helping sellers avoid costly surprises.
Built-in VPN for seamless research
Seller Assistant includes a native VPN designed for Amazon sellers. It ensures secure, unrestricted access to retailer and supplier websites, eliminating the need for third-party VPN tools while protecting your browsing activity.
Secure team collaboration
With Virtual Assistant Accounts, sellers can delegate product research safely. Team members get access to tools like restriction checkers and the VPN – without exposing sensitive account information. That means scalable, secure teamwork with zero risk to your account.
Benefits of Analyzer.Tools
Analyzer.Tools is a specialized wholesale sourcing platform built for Amazon sellers who prioritize bulk price list analysis and data-driven decisions.
It delivers high-speed processing, rich analytics, and useful price list scanning features like Advanced Multi-Pack Support, Custom Favorites Lists, and Brand Blocklist. However, its focus is limited to wholesale deal scanning workflows, and it lacks tools for brand research, in-browser product analysis, and multi-model seller support (like online arbitrage or dropshipping).
Wholesale-focused sourcing engine
Analyzer.Tools is tailored for analyzing wholesale deals, with key tools like Bulk Spreadsheet Scan, and Competing Seller Scan. These are built to help identify profitable products from bulk supplier lists quickly. While powerful for spreadsheets, it doesn't support in-depth product research, online arbitrage or dropshipping models, and doesn’t include integrated browser extensions for real-time product analysis.
Efficient bulk product scanning
The platform's Bulk Spreadsheet Scan can process bulk supplier price lists, surfacing product insights across up to 75 data points per item. This speed is ideal for large-scale sellers – but it comes with limitations: risk alerts are minimal (only hazmat and brand IP), and there’s no visibility into selling eligibility or Amazon policy violations, and other product risks, which could leave gaps in compliance assessment.
Streamlined data-driven analysis
Analyzer.Tools features include historical product data showing price trends, sales volume changes, and Buy Box history. It also includes detailed BSR stats. proprietary sales estimates, competition, profitability, and other essential metrics. While visually useful, these insights are only accessible via spreadsheet modals – the platform does not offer inline data overlays on Amazon product or search pages, and supplier websites.
Basic brand and product filtering
Using filters and brand blocklists, sellers can narrow down viable product opportunities within bulk scans. However, Analyzer.Tools does not offer a dedicated brand analysis tool, meaning sellers won’t see brand-level profitability, product volume, or Amazon in-stock rates – making brand sourcing more manual and less strategic.
Limited competitor research capabilities
With Competing Seller Scan, users can extract all listings from a competitor’s storefront into a spreadsheet and analyze the data. While useful for volume analysis, the tool doesn’t show storefront summaries, newly added or removed products, or comparative insights like Seller Assistant’s Storefront Widget or Seller Spy.
3 sourcing tools for product discovery
Analyzer.Tools offers the following research paths:
- Competing Seller Scan – Download seller listings into a spreadsheet
- Browser Search – Manually search Amazon and pull data for spreadsheet-based review
- Business Product Opportunities (BPO) – Leverage Amazon-suggested B2B product leads
While functional, all these rely on spreadsheet output and don’t offer in-browser analytics, or direct supplier sourcing tools like Seller Assistant’s Side Panel View.
Partial risk detection and IP alerts
The Brand IP Alert flags brands known for IP complaints, and hazmat warnings are also included. However, it lacks selling eligibility indicators, detailed policy violation types, or real-time restriction checkers. Sellers must perform additional checks manually, adding complexity and risk to the workflow.
Advanced multi-pack support
Analyzer.Tools supports multi-pack configurations to help sellers evaluate the profitability of sets and bundled items. This feature ensures accurate financial projections when sourcing products sold in multiples or variety packs.
Customizable brand blocklist
The Brand Blocklist lets users exclude certain brands from their analysis automatically, avoiding known problem brands or those that don’t fit a seller’s strategy. It saves time by preventing unqualified listings from cluttering your scan results.
Seller Assistant Functionality
Seller Assistant equips Amazon sellers with over 20 integrated tools and features that cover every aspect of bulk product sourcing and in-depth product research. It’s designed to serve wholesale, online arbitrage sellers, and dropshippers by combining browser extensions, analytical tools, and smart features that solve real Amazon sourcing challenges.
Price List Analyzer
Seller Assistant's Price List Analyzer is a powerful wholesale price list scanning tool specifically built for Amazon sellers. It streamlines bulk deal evaluation by automatically linking your supplier products to Amazon listings, calculating profitability, and flagging potential risks – all in one organized, data-rich view.
Simply upload your supplier spreadsheet, and the tool takes care of the rest. It auto-matches products via UPC to Amazon ASINs, computes crucial financial metrics like ROI and profit, and identifies sales restrictions or risk flags. Its advanced filtering system helps you zero in on the best deals fast and export clean, ready-to-analyze reports in seconds.
What Price List Analyzer does
- Data enrichment for smarter sourcing
Automatically enhances your supplier spreadsheets with Amazon-specific data – including BSR (Best Sellers Rank), sales velocity, product restrictions, and eligibility indicators – so you can make informed decisions at a glance.
- Automated matching to Amazon
Eliminates the need for manual ASIN matching by linking supplier UPCs or product names to the correct Amazon listings in bulk.
- High-margin deal identification
Calculates ROI, profit, and margin for every line item, allowing you to quickly filter and prioritize products that meet your desired profit thresholds.
- Potential sales and performance insights
Provides detailed sales performance metrics – including 30, 90, and 180-day BSR trends, sales rank drops, velocity, and monthly unit sales – helping you estimate demand and avoid slow-moving products.
- Competition
Shows how many FBA and FBM sellers are on the listing, and whether Amazon is a seller – key to assessing saturation and competition risk.
- Buy Box price analytics
Tracks Buy Box prices over 30, 90, and 180 days and reveals price fluctuation patterns. Also includes minimum FBA and FBM pricing
- Costs
Includes inputs for Cost of Goods Sold, Amazon fees, shipping/logistics, and optional tax fields like VAT and sales tax – giving you a full cost breakdown for accurate profit calculations.
- Sales estimates
Predicts how many units you could realistically sell based on historical BSR and current competition, giving you a solid sales projection.
- Selling eligibility and restrictions
Checks if you can sell the product on your Amazon account and flags restrictions such as gated categories, brand approvals, or product type limitations.
- Automated risk detection
Highlights risky listings before you buy – including IP complaints, hazmat items, meltables, heavy or bulky items, and other red flags that may hurt your account health.
- Alerts and warnings
Built-in system alerts include messages like “No FBA Fees,” “ASIN Not Found,” “Set or Bundle,” and others that warn you of listing errors or compatibility issues.
- Variation count
Displays how many product variations exist for each ASIN, helping you evaluate listing complexity and identify best-sellers within those variations, and rating share to identify best-selling variations.
Provides review count and average star rating so you can assess product reputation and competitiveness.
- Customizable filtering
Create, save, and apply custom filters to automatically exclude low-potential or risky products – saving you time and ensuring only qualified leads make it to your shortlist.
Brand Analyzer
Brand Analyzer is a specialized Amazon brand research tool designed to help sellers quickly identify profitable and resale-friendly brands. Since choosing the right brand is a crucial first step in product research, this tool automates the entire process – delivering detailed brand-level metrics that reveal whether a brand aligns with your revenue goals and selling strategy.
All it takes is entering a brand name. Instantly, you get a full overview of that brand’s performance on Amazon, including product count, average sales, reviews, ratings, fees, and more. You can also download a detailed report with all brand products and key data to support supplier outreach and inventory planning.
What Brand Analyzer does
- Resale-friendliness assessment
Quickly evaluates if a brand is suitable for resale based on revenue, competition, and reputation – so you can avoid uncooperative, over-saturated, or low-performing brands.
- Automated brand research
Eliminates time-consuming manual checks by instantly delivering brand-wide data, allowing sellers to identify high-potential brands at scale.
- Monthly revenue projection
Calculates the brand’s estimated total monthly revenue across all listed products – helping you decide whether it meets your sourcing goals.
- Buy Box share insights
Reveals how often Amazon holds the Buy Box for a brand’s listings – a key metric to understand competitive pressure and your chances of winning the Buy Box.
- FBA seller competition
Shows the average number of FBA sellers across the brand’s listings, helping you gauge how competitive and profitable the brand’s space is.
- Total product count
Displays how many ASINs a brand has on Amazon, giving you a sense of its catalog depth and overall market presence.
- Customer satisfaction metrics
Analyzes brand reputation through total customer reviews and average product ratings, ensuring you avoid brands with poor feedback or negative buyer perception.
- Buy Box pricing overview
Provides the average Buy Box price across the brand’s products, helping you understand pricing expectations and set competitive offers.
- FBA fee averages
Shows the typical FBA fees associated with the brand’s products – critical for precise profit and cost calculations.
- All-in-one brand performance summary
Offers a clean, comprehensive view of all brand KPIs: revenue, in-stock rate, competition, pricing, seller activity, and customer response.
- Profitability insight
Pinpoints resale-friendly brands likely to deliver strong margins and sustainable sales opportunities.
Bulk Restriction Checker
Bulk Restriction Checker is a powerful tool designed to verify product and brand restrictions in bulk – helping you instantly determine which items you are eligible to sell on your Amazon seller account. Instead of checking restrictions one-by-one, this tool allows sellers to upload a file with ASINs and receive a clear report showing their selling eligibility for each product.
With visual icons that flag restricted or approved products, you can quickly sort through hundreds or thousands of items. The tool helps you avoid sourcing products you can't sell, saving time and protecting your account from listing violations.
What Bulk Restriction Checker does
- Selling eligibility verification
- Green open lock – Marks products you are eligible to sell on Amazon right away.
- Red closed lock with exclamation mark – Indicates products you are not allowed to sell on your account due to performance history or seller metrics.
- Restrictions checkup
- Green open lock – Also signals ungated products that require no prior approval to list.
- Red closed lock – Identifies gated products or brands that require approval from Amazon before selling.
- Helps you quickly distinguish between products needing approval and those you're barred from selling entirely.
Seller Assistant’s Seller Spy
Seller Spy is a smart competitor tracking tool that helps Amazon sellers monitor rival storefronts and uncover new sourcing opportunities. It automates competitor analysis, showing which products your competitors recently added or removed, and how they’re pricing their listings.
This tool gives you the insights to expand your catalog with proven products your competitors already sell – and helps you fine-tune your pricing to stay competitive and maximize profits.
What Seller Spy does
- Competitor activity monitoring
Tracks the exact ASINs your competitors start or stop selling, helping you stay up to date on their strategies.
- Inventory expansion opportunities
Reveals products your competitors sell that you don’t – opening up new sourcing ideas and potential best-sellers to add to your store.
- Dynamic pricing insights
Shows how your competitors price each product so you can adjust your listings to stay competitive and improve Buy Box chances.
- Automation and ease of use
Saves hours of manual tracking and analysis by delivering competitor trends directly to your dashboard.
Seller Assistant Extension
Seller Assistant Browser Extension displays all essential product details in an intuitive, easy-to-navigate dashboard. It’s built to help sellers spot high-margin, low-risk opportunities quickly and with precision. Below is a breakdown of the Extension’s key features and data points.
What Seller Assistant Extension does
- Product Page View
- Displays critical product data such as ASIN, UPC/EAN, category, dimensions, and size tier.
- Provides insights into sales performance through BSR, BSR drops (monthly sales), and sales velocity (Top ranking).
- Shows competition levels via FBA and FBM seller counts.
- Quick View
- Enables rapid assessment of product sales potential (via BSR), competition levels (FBA/FBM sellers, Amazon Buy Box presence), IP alerts, and restrictions.
- Lets you quickly identify suitable products right from Amazon search pages.
- Side Panel View
- Allows you to analyze products directly on supplier websites without switching tabs.
- Matches supplier items with Amazon listings and supports side-by-side sourcing.
- Delivers key data like estimated sales, profitability, competition levels, and Buy Box opportunities.
- Assesses alerts, flags, and restrictions – all within the supplier’s page.
- Storefront Widget
- Provides a snapshot of competitor storefronts, uncovering high-demand, low-competition products.
- Shows competitor categories, brands, total ASINs, reviews, and rating stats.
- Offers performance insights, pricing data, and risk metrics for each competitor product.
- Helps you identify best-sellers your competitors stock so you can expand your catalog accordingly.
- Sales Estimator
- Estimates potential monthly sales volume based on BSR.
- Calculates how many units you could sell if you joined an existing listing.
- Stock Checker
- Reveals inventory levels of FBA and FBM sellers on listings.
- Product Price Data
- Displays current Buy Box price, 90-day average, and minimum FBA/FBM prices with +2%, +5%, and +10% markers.
- Calculates break-even price, target ROI price, and a floor price for Amazon repricers.
- FBM&FBA Profit Calculator
- Computes profit, ROI, and margin for both FBA and FBM models.
- Includes Amazon fees, logistics costs, sales tax, and international VAT schemes.
- Restriction Checker
Identifies product and brand restrictions, flagging them for seller attention.
- IP Alert
- Highlights potential IP and policy issues tied to a product or brand.
- Shows violation type and filing date to help avoid account risks.
- Alerts and Flags
Marks potential issues like hazmat, meltable, heavy/bulky items, and restricted categories.
- Offers
- Displays all current offers on a listing with key seller data.
- Shows Buy Box percentage per seller to estimate your chances of winning it.
- Variation Viewer
Lists all available product variations and highlights top-selling options.
- Lookup Links
Instantly search supplier sites like Google, eBay, Alibaba, Walmart, and more using title, model, or UPC.
Add personal notes to products – mark likes/dislikes, save supplier links, and collaborate with teammates.
One-click export of Amazon product data to Google Sheets.
- Keepa Charts
Analyze product history using integrated Keepa sales and pricing charts.
IP Alert extension
IP Alert® Extension by Seller Assistant is a dedicated tool designed to help Amazon sellers avoid products and brands with known intellectual property or Amazon policy violations. Backed by Seller Assistant’s proprietary violation database, it provides real-time alerts showing the type and date of each violation – giving sellers a reliable early warning system for risky listings.
The IP Alert icon appears across the Seller Assistant ecosystem: on Amazon product pages via Product View, on search result pages via Quick View, and within Side Panel View on supplier websites. A red triangle icon with an exclamation mark signals a flagged listing, and hovering over it reveals detailed violation information from the Seller Assistant database.
What IP Alert does
- Amazon product policy violation alerts
Flags listings with potential issues, helping you avoid account-damaging ASINs before sourcing them.
- Violation types include:
- Suspected or received IP complaints
- Product authenticity and condition complaints
- Food, safety, and regulatory issues
- Listing and restricted product policy violations
- Customer reviews and other policy breaches
- Visual alert placement across views
- Shows warning icons on Amazon product and search pages
- Also displays in Side Panel View on supplier websites for real-time product safety checks
- Violation detail tooltip
Hovering over the icon shows violation type and filing date, allowing fast and informed sourcing decisions
VPN extension by Seller Assistant
VPN by Seller Assistant is a browser-based VPN Chrome extension tailored specifically for Amazon sellers. It allows safe, unrestricted access to websites, retailers, and sourcing platforms around the globe – bypassing blocks and geographic restrictions that could hinder your research.
Fully integrated with the Seller Assistant product sourcing software, the VPN extension eliminates the need for third-party VPN subscriptions. It protects seller privacy, enables region-specific research, and provides specialized functionality for secure teamwork and smooth Seller Central access.
What VPN extension does
- Unblocks supplier websites
Lets you access geo-restricted supplier sites from anywhere in the world – ideal for international product research and pricing comparison.
- IP switching and location flexibility
Allows you to select IP addresses from a global list of countries to simulate local browsing and pricing scenarios.
- Seller Central proxy bypass
Maintains a stable connection to Amazon Seller Central while using a proxy, solving issues faced by sellers who change IPs frequently.
- Secure team access
- Team members invited to Seller Assistant automatically receive VPN access – no need to purchase separate accounts.
- Each user has their own login, avoiding password sharing and maintaining data security.
- WebRTC leak protection
Prevents exposure of your actual IP address during WebRTC sessions such as video calls or peer-to-peer data sharing.
Virtual Assistant Account
Virtual Assistant Account is a secure and scalable solution for Amazon sellers looking to delegate lead sourcing and restriction checks to their team – without sharing sensitive Seller Central credentials. This feature allows you to invite employees, virtual assistants, or sourcing specialists to use Seller Assistant’s powerful tools while keeping full control over your Amazon account access.
Each team member gains access to all necessary sourcing tools – including restriction checkers and built-in VPN – under your Seller Assistant account. With no need to purchase separate VPN services or share login credentials, this feature enhances both security and efficiency across your entire sourcing operation.
What Virtual Assistant Account does
- Secure restriction access without Seller Central login
- Team members can check selling eligibility and product restrictions without accessing your Seller Central account.
- This eliminates the risks of sharing login credentials for restricted product research.
- Built-in Restriction Checker
Allows virtual assistants to evaluate up to 20,000 ASINs in one go, saving time on high-volume research and helping avoid restricted items before sourcing.
- Free built-in VPN for all team members
- Grants each team member secure, region-unlocked access to blocked supplier websites – no need for additional VPN subscriptions.
- Enables global sourcing and research without restrictions.
- Centralized team management
- Easily invite team members via your Seller Assistant Personal account.
- Provide tool access securely without compromising credentials or system integrity.
- Boosts lead sourcing productivity
Combines restriction checking, VPN protection, and remote access tools into one streamlined platform – increasing output while reducing risk.
Analyzer.Tools functionality
Analyzer.Tools is a wholesale-focused sourcing platform built to help Amazon sellers scan bulk supplier lists, analyze competitors, reverse source listings, and discover B2B product opportunities. With high-speed processing and in-depth data points, it streamlines wholesale product evaluation – though it's specifically limited to wholesale-only workflows.
Here’s a breakdown of its four primary tools and what they do.
Bulk Spreadsheet Scan
Bulk Spreadsheet Scan is the core tool of Analyzer.Tools, enabling sellers to upload supplier price lists and receive detailed Amazon-linked analysis in minutes. The system can process bulk supplier price lists fast and displays up to 75+ critical data points per listing.
What Bulk Spreadsheet Scan does
- ASIN-level product data
Matches each product from the spreadsheet with its corresponding Amazon listing, providing access to detailed Product Detail Pages.
- Sales and performance history
Tracks historical pricing and sales trends with metrics such as:
- “Bought in Past Month”
Shows recent purchase velocity for the product.
- Amazon Seller InStock Rate
Reveals Amazon’s availability on the listing over 30, 90, and 180 days
- Average Buy Box Price
Tracks Buy Box pricing trends over 30, 90, and 180 days
- Average and Lowest Sales Rank
Shows the BSR performance over over 30, 90, and 180 days
- Sales Rank Drops
Highlights how often a listing experiences BSR drops over 30, 90, and 180 days, indicating actual product sales.
- Reviews and ratings
Displays review counts and ratings.
- Brand IP Alert
Warns if a brand files IP complaints against sellers.
- Brand Blocklist
Lets users exclude unwanted brands from scans.
- Deep Scan
Bypasses Amazon’s 2,400-result cap to extract up to 100,000 product listings.
- Advanced Multi-Pack Support
Analyzes bundled listings accurately.
- Estimated Sales
Proprietary sales estimate based on historical and performance data.
- Filtering & Sorting
Allows robust filtering, sorting, and custom views for tailored analysis.
- Custom Favorites Lists
Save high-potential products for deeper review or future action.
Competing Seller Scan
Competing Seller Scan helps sellers analyze competitors' storefronts by extracting all of their listed ASINs into a spreadsheet. This allows sellers to quickly see what products their competitors are selling and run them through Bulk Spreadsheet Scan for deeper profitability analysis.
What Competing Seller Scan does
- Storefront scraping
Scrapes all public listings from any Amazon seller’s storefront.
- Batch analysis
Allows users to batch-analyze competitor products using its Bulk Spreadsheet Scan.
- Product opportunity discovery
Provides a base for identifying untapped product opportunities already proven by competitors by applying filters. Doesn’t show new or removed products.
Reverse Source Browser Scan
Reverse Source Browser Scan enables sellers to identify promising products directly from Amazon by browsing listings and pulling them into the Analyzer.Tools system for evaluation.
What Reverse Source Browser Scan does
- Manual product exploration
Lets users explore Amazon’s catalog manually using search filters.
- Bulk scan integration
Products can be scraped and analyzed via Bulk Scan or viewed in spreadsheet format.
- Reverse sourcing workflow
Works best for experienced sellers using the reverse sourcing method.
- Deep Scan enhancement
Can be enhanced with Deep Scan to pull in more than Amazon’s 2,400 result limit.
Business Product Opportunities
Business Product Opportunities (BPO) is a sourcing feature that uses Amazon’s Product Opportunity Explorer suggestions to identify products with high B2B potential, tailored to your seller profile and past history.
What Business Product Opportunities does
- Amazon-powered suggestions
Leverages Amazon’s internal data from Amazon Product Opportunity Explorer tool that recommends wholesale products suitable for business buyers.
- B2B product targeting
Helps sellers identify steady, volume-driven B2B items that align with their current catalog based on Amazon Product Opportunity Explorer hints.
- High-volume lead curation
Offers sellers a curated stream of products that are more likely to receive large or recurring business orders based on Amazon Product Opportunity Explorer recommendations.
FAQ
What’s the main difference between Seller Assistant and Analyzer.Tools?
Seller Assistant is an all-in-one product sourcing platform with 20+ tools for wholesale, online arbitrage, and dropshipping. Analyzer.Tools is focused solely on wholesale sellers and offers only spreadsheet-based analysis with limited risk detection and no browser extensions.
Can I use Seller Assistant for manual product research on Amazon pages?
Yes! Seller Assistant includes powerful browser extensions like Quick View, Product View, and Side Panel View that allow in-depth research directly on Amazon search results, product pages, and supplier websites – something Analyzer.Tools does not offer.
Does Analyzer.Tools show selling eligibility and product restrictions?
Not fully. Analyzer.Tools only flags brand IP complaints and hazmat risks, while Seller Assistant’s Restriction Checker and Bulk Restriction Checker clearly show whether you're eligible to sell an item, along with alerts for gating, IP issues, and other Amazon policy violations.
Which tool supports virtual assistants and teamwork?
Only Seller Assistant offers secure team collaboration through its Virtual Assistant Accounts. This lets sellers delegate research tasks without sharing Amazon credentials, while also providing free VPN access to all team members.
Does Seller Assistant include a VPN for research access?
Yes. Seller Assistant provides a built-in VPN Chrome extension, designed specifically for Amazon sellers. It ensures secure, unrestricted access to all retailer and supplier websites without the need for third-party VPN services – a feature Analyzer.Tools doesn’t offer.
Final Thoughts
If you're serious about building a profitable Amazon business – whether you're sourcing wholesale, flipping online arbitrage deals, or scaling a dropshipping operation – Seller Assistant gives you everything you need in one platform. With over 20 purpose-built tools, browser extensions, automated checks, and smart integrations, it’s built to save time, reduce risk, and unlock better margins at every step.
Analyzer.Tools may work for basic wholesale list scanning, but it falls short when it comes to advanced research, team collaboration, and multi-channel sourcing workflows. For sellers who want a complete, scalable solution that evolves with their business, Seller Assistant is the clear winner.
Seller Assistant is an all-in-one product sourcing software offering all the features vital for product sourcing. It combines three extensions: Seller Assistant Extension, IP Alert, and VPN by Seller Assistant, tools: Price List Analyzer, Seller Spy, Bulk Restrictions Checker, and API integrations, and features: Side Panel View, FBM&FBA Profit Calculator, Quick View, ASIN Grabber, UPC/EAN to ASIN converter, Stock Checker, and other features that help quickly find high-profit deals. Seller Assistant also offers integration with Zapier allowing to create custom product sourcing workflows.
