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Free ASIN to UPC & EAN Converter for Amazon Sellers

Convert ASIN to UPC in seconds with our Free ASIN to UPC Converter tool and Bulk ASIN to UPC Converter.
Paste any valid Amazon ASIN, click convert, and instantly get the matching UPC, EAN, or GTIN without manual catalog searches.
Perfect for Amazon sellers and product researchers.
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ASIN to UPC converter

What is the ASIN to UPC Converter?

The ASIN to UPC Converter by Seller Assistant instantly converts Amazon ASINs (Amazon Standard Identification Numbers) into their corresponding UPC (Universal Product Codes), EAN (European Article Numbers), and GTIN codes.
It helps Amazon sellers, resellers, and product researchers connect Amazon listings back to supplier and manufacturer data.

Instant ASIN to UPC Conversion

Paste any ASIN and get the matching UPC code in seconds. The converter searches Amazon's catalog data to find the barcode associated with that product.

Single ASIN Lookup or Bulk Conversion

Convert one ASIN at a time using the free tool, or upload your entire ASIN list for bulk ASIN to UPC conversion through our Price List Analyzer (paid plans).

Multiple Identifier Types

Get not just UPC, but also EAN and GTIN codes for the same product. This helps with international sourcing and supplier matching.

Reliable & Accurate Conversion

Delivers consistent results using advanced matching logic to identify correct UPCs and EANs associated with Amazon products.

Free to Use

The single ASIN to UPC conversion is 100% free. No credit card required.

ASIN TO UPC CONVERTER

When to Use ASIN to UPC Converter

Our ASIN to UPC converter is used by different types of Amazon sellers and sourcing models. The most common workflows are:

Online Arbitrage

Found a profitable product on Amazon and need to verify the supplier? Paste the ASIN, get the UPC instantly.
Match it back to your supplier catalog and source directly.

Wholesale Sourcing

Already have Amazon ASINs you want to source? Convert them to UPCs to match against your supplier catalogs. Use Price List Analyzer to bulk convert, verify margins, and identify FBA restrictions instantly.

Dropshipping

Converting Amazon ASINs to UPCs helps you find the original manufacturer's barcode. Search that UPC in dropshipping catalogs to establish direct supplier relationships and verify inventory.

Virtual Assistant Workflows

Managing multiple seller accounts means processing Amazon product lists quickly. Convert ASINs to UPCs and use Price List Analyzer to match with supplier catalogs. Handle more accounts with the same effort.

Streamline supplier matching workflows.

ASIN TO UPC COVERTER

How to Convert ASIN to UPC

Turn supplier catalogs into profitable Purchase Orders with our bulk ASIN to UPC converter and FBA calculator

  • Step 1: Enter Your Amazon ASIN

    Paste or type the ASIN you want to convert into the input field above. ASINs are 10-character alphanumeric codes (e.g., B00U26V4VQ). You can enter one ASIN at a time.

  • Step 2: Select Your Marketplace

    Choose the Amazon marketplace where the product is listed (Amazon.com, Amazon.co.uk, Amazon.de, etc.). This ensures you get the correct UPC for that region.

  • Step 3: Click Convert

    Click the Convert button. The tool will instantly search Amazon's catalog and find the matching UPC, EAN, and GTIN codes for that ASIN.

  • Step 4: View and Use Results

    The tool displays the matching UPC, EAN, and GTIN. Copy the UPC to use in your supplier matching, inventory management, or product research workflows.

Frequently Asked Questions

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What is an ASIN?

ASIN (Amazon Standard Identification Number) is a unique 10-character alphanumeric code Amazon assigns to products in its catalog. Every product on Amazon has an ASIN, making it the primary identifier for listing, searching, and tracking products on the platform.

‍What is a UPC?

UPC (Universal Product Code) is a 12-digit barcode standard used globally to identify retail products. Manufacturers assign UPCs to products. The UPC is the "true" product identifier across all retailers and suppliers.

‍Why would an ASIN have multiple UPCs?

A single Amazon ASIN can sometimes map to multiple UPCs if:
- The ASIN represents a multipack or bundle (which may have its own UPC)
- The product is sold in different conditions (new vs. used)
- Amazon lists marketplace variations separately
- The product has regional UPC variations

What other identifiers can I get besides UPC?

Besides UPC, the converter returns:
- EAN (European Article Number) - 13 digits, used primarily in Europe
- GTIN (Global Trade Item Number) - the parent standard for UPC and EAN
- ISBN - for books (when applicable)

How does the bulk ASIN to UPC converter work?

The bulk ASIN to UPC converter lets you convert multiple ASINs to UPC or EAN codes at once. Simply upload a CSV or paste your ASIN list, and get export-ready results in seconds.

Can I convert ASINs to both UPC and EAN?

Yes. The tool supports ASIN to UPC, EAN, and ISBN conversions — ideal for suppliers and Amazon sellers managing large product catalogs.

Who should use the bulk ASIN converter?

Our bulk ASIN converter is designed for Amazon sellers, suppliers, and data teams who need fast, reliable product ID conversion for thousands of listings.

Is the bulk ASIN converter free?

No. The bulk ASIN converter is a premium tool available inside Seller Assistant. You can try the single ASIN converter for free or subscribe for full bulk access.

What should I do if the ASIN doesn't have a matching UPC?

Some products (especially private label items) may not have traditional UPC codes. In these cases:
- Check if the EAN code is available as an alternative
- Use the product title for manual supplier matching
-Use our Supplier Finder tool to search by brand name

Convert ASINs to UPC in Bulk

Turn thousands of ASINs into UPC codes instantly.
Upload your list once and get clean, export-ready UPCs in seconds. Perfect for product matching, catalog creation, and marketplace syncing.

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