NewThe State of Amazon Wholesale, Q3 2026Read the report 
Seller Games

Who Sells It?

Read who sells a brand’s top products and call its distribution model.

Read who sells each brand’s top products. Amazon, the brand itself or resellers? 30 seconds.

What This Teaches

Who sells a brand on Amazon tells you whether a reseller has a chance. When Amazon sells most of the top listings, third-party sellers rarely hold the Buy Box. When only the brand’s own store sells, the brand controls distribution and may not open wholesale accounts.

Many third-party sellers on every listing usually means the brand sells through distributors. The door is open, and so is the competition.

Brand Analyzer returns each brand’s distribution type, estimated revenue, active catalog size, average sellers and Amazon Buy Box rate in one view.

See Brand Analyzer  More seller games